Take this into the demo

AI Social Media Manager: questions to ask

From The AI Agents Report by Iterategy · iterategy.com/research/ai-agents/jobs/ai-social-media-manager/

The nine questions

Does an AI do this, or does a rule? If the answer is “when X happens it sends Y”, you are buying automation, and it should not cost AI prices.
Does it send, or does it draft? Ask for the sentence on their page that says it acts on its own.
Does it do it on its own on this plan, or on the one above? The setting that lets it act without you is often a tier up from the entry price.
What does it do with the hard cases? Ask what it holds back for you, and what happens to what it cannot resolve.
What is the cap, and what happens past it? Work out the bill at the volume you actually do, not at the included allowance.
What is the unit? Per month, per user, per location, per minute, per credit or per resolved ticket.
Who does the setup, and is it in the price?
What happens to the changes it made when I stop paying? Some tools make changes that stay only while you subscribe.
Who carries the legal side? For calling and texting customers, ask who handles consent and opt-outs.

Check the product both writes the posts and publishes them. More than half of what is sold under this name is a scheduler with a caption writer attached.
“Autopilot” on the front page does not always match the feature list. Look for approval steps in the product’s own description.
The complaint that matters most in reviews is posts failing to publish or the queue stalling. Check your accounts in the first weeks.
Check what each platform allows. One customer describes a large platform nearly shutting down several of his pages over automated posting.
All 9 can be bought with a sign-up form, from $14 to $79 a month.